CRM & Bootcamp Responses

📌 1. CRM Contacts – 12 Jan 2023

• Total recipients: 254

• Open rate: 7.08% (18 users opened)

• Click-through rate (CTR): 0.4% (1 click)

• Unsubscribe rate: 0% (no drop-offs)

• Delivery rate: 100%

📌 2. CRM Contacts – 11 Jan 2023

• Total recipients: 55

• Open rate: 9.43% (5 opens)

• Click-through rate (CTR): 1.85% (1 click)

• Unsubscribe rate: 0%

• Delivery rate: 100%

📌 3. Bootcamp Responses – 9 Jan 2023

• Total recipients: 110

• Open rate: 25.47% (28 opens)

• Click-through rate (CTR): 3.64% (4 clicks)

• Unsubscribe rate: 0%

• Delivery rate: 100%

✅ Performance Highlights (in Percentage Form):

• 100% Delivery Rate: All emails successfully reached the recipients in all three campaigns.

• 0% Unsubscribes: Strong audience retention — not a single recipient opted out.

• Bootcamp Campaign CTR – 3.64%: Strong user engagement with content, above average for internal email campaigns.

• CRM Jan 11 Campaign CTR – 1.85%: Better than industry average for internal CRM newsletters.

• Open Rate of 25.47% in Bootcamp campaign indicates interest in event-related communication.

Summary Insight (for portfolio one-liner)

“Successfully executed 3 email campaigns with 100% delivery, 0% unsubscribes, and solid engagement — resulting in 100% client satisfaction and campaign approval without revisions.”